Data Health & Trust Monitor
Can we trust today's numbers? The state of the data behind every other page.
Reconciliation — GA4 vs NetSuite
91.2%
Target 90%+ · currently passing
Item-revenue gap
Daily gap between item sums and order revenue.
7.1%
Running 6–8%. Flagged missing-data days: Jun 11, Jun 12, Jul 4
payment_type coverage
0%
100% of purchases report (not set) today — no payment-method insight.
Wire in dataLayer — target: fully populated payment_type.
Bot traffic rate by brand
Ties directly to the global bot switch (currently filtering bots).
VOLT8.9%
AMP58.5%
Lumen6.4%
AMP is the outlier: machine traffic concentrated in Direct, 97% desktop, ~1.3 pages per visit and zero orders.
Consent state
No Consent Mode detected
Without Consent Mode v2 signals, modeled conversions are unavailable and EU/UK traffic is under-measured.
Target: Consent Mode v2 live across both brands.
Sessions with consent signal
0
Modeled conversions available
0
Tag change-log
Timestamped changes with QA status.
| Date | Change | QA status |
|---|---|---|
| Apr 14 | GA4 enhanced-ecommerce items array patched | passed |
| May 4 | Consent banner vendor swap (no Consent Mode) | risk |
| Jun 2 | Server-side GTM container to 30% traffic | passed |
| Jul 23 | Purchase tags rewired (dedupe fix) | passed |
| Jul 29 | payment_type dataLayer key — still (not set) | open |